Greg Weatherhead

I have worked in the food supplement industry for over 16 years, specialising in the research and development of both nutritional ingredients and end products. My experience spans from small, fast-growing startups to large global brands in both the manufacturing and end product industries.

My motivation

Developing innovative and pioneering formulations that help to make people happier and healthier.

A day in the life

My days are really varied, which is one of the things I love about my job. Some days I can be discussing with the research team the various studies we are conducting to help substantiate our products. The next day, I can be discussing the production of our products with our manufacturing partners.

Making products that are truly efficacious is this most important thing. So when our customers take a product and see that it works, they will not only buy it again, but they will tell all their friends about it too.

What could the future hold?

Cellular nutrition is growing fast, and it’s a trend that’s here to stay. Consumers understand that to have lasting impact they need to target the root causes, and not just temporary, cosmetic fixes.

Not only are we targeting cellular longevity, but we are doing so using the most proven ingredients in the field, at levels that have been shown to be successful.

My favourite Aurelia product is…

Absolute Beauty: the combination of Aurelia’s patented ETERNACELL™ longevity blend with the clinically proven EternalYoung™ blend is a combination that is unmatched in the cellular beauty world.

Outside of work I like to do a lot of sports, in particular golf and running. I have competed in multiple off-road and road marathons, with a PB of 2:43, and was even a founding member of a fell running club in Leeds.